Seven Keys For Xbox to DOMINATE E3

Xbox’s E3 2021 is in just two weeks and that means that it’s time to take a look at what Xbox needs to do to capture the full media cycle and gaming mind share moving forward. If you’re interested, I’ve always made my predictions for what Xbox’s full 90 minute E3 conference will hold. Bethesda/ZeniMaxContinue reading “Seven Keys For Xbox to DOMINATE E3”

Looking Ahead to an Xbox Dominated E3

Now that we’re past the 10 week countdown to the new look digital E3, it’s time to start looking at what Xbox’s digital showcases may look like. This year Xbox will be holding two showcases, one focused on the 15 studios under Matt Booty and one on the Zenimax/Bethesda teams. So let’s take a lookContinue reading “Looking Ahead to an Xbox Dominated E3”